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July 23, 2011

Why Do So Many Web Masters Fail At Affiliate Marketing?

Affiliate marketing seems to be an simple option to people who want to make earnings from the Internet. After all, there is no requirement to pay for or even to control stock and in some cases there is not even a need to have a web site. The job of the affiliate is to encourage surfers to click through to the suppliers’ sales pages. It sounds so easy.

More and more people are giving it a whirl each day. However, most of those will end up being disappointed. The fact is that affiliate marketing is definitely not as easy as it looks and some businesses employ subtle techniques and provisos to make sure that most people are notbe paid out.

However, we will come back to that aspect later. Let’s suppose for the moment that affiliate marketers are treated well. So an affiliate marketer builds a web site and then puts some creatives (adverts) on it in the hope of earning some money.

That approach will not work, because the tactic has to be to find out what people need or would like and then offer it. So, you find out that people are looking for holidays to Thailand and you know that you can satisfy some of that need.

OK, now you have a strategy. You make a web site which has details about places in Thailand and you add creatives about Thailand. This is a huge step further in the correct direction than the previous scenario. But, you are still not there.

So, you have a web site about Thailand with affiliate marketing creatives offering vacations in Thailand and perhaps a few Thai items as well, but do you have any visitors? Probably not that many. It is a fact that the search engines will find you eventually, but how long are you prepared to wait and where will you be in the search engine rankings? Page one or page six?

If you are not on page one of Google for your keywords, then you will not make much money. Sorry, that is true. So, the next thing to do is attract visitors – loads of them, because not all visitors click ads. You can work out your click-through-rate (CTR), but let’s assume that it is about 2.5%, let’s say 5%, but that is rather high. How much do you earn per click or per sale?

Let’s say that you earn $1 a click or sale. You will need at least 1,000 visitors a day to earn $25-$50. OK, that might sound okay to you, but it is not actually, considering all the advertising you will have to do in order to attract 1,000 visitors. And what about your overheads?

The real killer for me is that the big firms like Clickbank and Commission Junction put restrictions on paying you out too. Clickbank will charge you for not earning enough money, so that even if you do sell something, they will claw money back if you do not meet their sales targets.

The moral of this article? Do not think that affiliate marketing is going to replace your day job unless you have a heavy stream of visitors.

Owen Jones, the autor of this piece, writes on several subjects, but is now involved with the SEO Content. If you would like to know more, please visit our website at PLR pieces

April 4, 2011

Famous British Caricaturists – Part Two

This list includes both British born artists and those who were born elsewhere but did most of their most important creations in the U.K. The selection is listed in chronological order by date of birth.

Max Beerbohm ( 1872 – 1956 )

Sir Henry Maximilian “Max” Beerbohm was born in London, son of a well-to-do Lithuanian-born grain merchant. His family gave him he nick-name of Max and that is what he signed himself in his work and was known as for the rest of his life.

Beerbohm was educated at Charterhouse School and Merton College, Oxford but left without taking a degree as he was already well recognized as a caricaturist and humourist.

He had an incapacity to draw hands and feet but was very good at heads and his dandified figures with inflated heads quickly became his trade-mark. The Times newspaper in 1913 described him as ?the greatest of English comic artists and he was variously hailed as ?the English Goya? and “the greatest portrayer of personalities in the history of art?

Henry Bateman (1887 ? 1970)

Bateman was born in New South Wales, Australia of English parents who returned to England soon after he was born. He studied art at Westminster School of Art and the Goldsmith Institute.

His style matured early in life and by the age of 17 it was already established. He achieved a contract with Tatler magazine but is best well-known for his ?The Man Who??.? series of cartoons. These showed hapless people who had committed mostly upper class social faux pas. ?The Man Who lit his Cigar before the Loyal Toast? is a prime instance.

Sir David Low (1891 – 1963)

Sir David Alexander Cecil Low was born in New Zealand and taught at Dunedin and Christchurch. He began his professional life in New Zealand and in fact his first effort was published while he was only 11 years of age.

He later moved to Australia and subsequently to England and by 1927 was working for The Evening Standard. He is best well-known for his caricatures depicting Hitler and Mussolini both before and during World War II. In fact, generations of New Zealand school children learned about the origins of the Second World War using textbooks illustrated by Low.

He was especially hated by Hitler and after the war it was uncovered that his name was in the ?Black Book? which listed those who the Nazis wanted to arrest after they had conquered Britain.

Low was knighted in 1962, a year before his death. His obituary described him as “the leading cartoonist of the western world”

Ronald Searle (b. 1920)

Ronald William Fordham Searle was born in Cambridge and began drawing at the surprisingly early age of five and was working professionally by the age of 15. The War interrupted his art studies and he enlisted in the Royal Engineers .

He was serving in Singapore when he was captured by the Japanese. He was a prisoner of war for the remainder of the war eventually working on the infamous Siam-Burma ?Death Railway?. He produced, in secret, many drawings depicting conditions in the camps which survived detection by being concealed under the mattresses of dying prisoners.

He returned to England at the end of the war and produced a prodigious volume of work in the 1950?s and 60?s. However he is best known as the originator of ?St Trinians School?.

Gerald Scarfe (b. 1936)

Gerald Anthony Scarfe was born in London and as a child was severely asthmatic. During his early bed-ridden years he busied himself by drawing. He began his working life in advertising but by the early 60?s his caricatures were appearing in ?Private Eye? and this led to a job with the ?Daily Mail?.

But it was his effort with the British rock group Pink Floyd for which he is most known especially the illustration for the cover of their 1979 album ?The Wall?.

Searle also provided the caricatures for the opening and closing sequences of the well-liked BBC comedy ?Yes Minister? and in 1998 he drew caricatures of Tommy Cooper, Eric Morecombe, Joyce Grenfell, Les Dawson and Peter Cook which were shown on a set of five British postage stamps celebrating British comedians.

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February 1, 2011

Which Affiliate Programs Should I Choose?

Obviously, the first filter that you ought to apply to any potential affiliate programs is relevance. While thinking about which affiliate programs you ought to opt for, you have to judge how that affiliate program fits into your web site. The reason for this is that visitors to your web site will expect to see something on the topic matter.

If I Google ‘teddy bears’ and when I arrive at the site, there are only ads for rocking horses, Forex and winter cruises, I am not going to be best pleased. The first principle is to offer people what they are searching for – stay focused.

Does the supplier charge anything? Some suppliers may try to charge you a ‘joining fee’, a ‘registration fee’ or ‘handling fee’ – just give them a wide berth. It ought to be free to join an affiliate scheme, you should not have to pay to have the ability to sell someone else’s items.

In a similar vein, what is the minimum payout amount? A lot of firms will not pay out less than $50, some even $100. This is a rip off. It is a factor to help you choose between one supplier and another – a deciding factor. If you are using three or four suppliers on your site, you might have to earn $300-400 before you are paid out!

Do they charge to process your payment as well? They should not really, does your boss make you pay to get your wages? It is the same principle. And how frequently do they pay out, weekly, monthly, quarterly?

Do you like their creatives, that is their banners and other adverts? There is a great deal of evidence that the regular, old fashioned banner advertisement of 468×60 is not very effective any more. Look for variety – boxes and skyscrapers. Otherwise, are you able to make your own?

Do they publish statistics on how effective their creatives are? What is the average conversion rate for each banner? That is, how many views does it take to get a hit and how many hits to get a sale?

Do they permit you to build a downline? That is, if someone visits your site and decides to sell orchids as well, will you be given a part of the pay out on that affiliates sales? You ought to be.

What is the value of the average sale and how much commission will you get on that? Really, you ought to be getting at least a couple of dollars a sale; a couple of cents is no good, unless you are receiving thousands of visitors a day.

Create a couple of questions and send them to ’support’. Do they give satisfactory answers? Are they quick to respond? And last but not least, would you by anything from the firm? Does their web site look professional? Is the sales page convincing?

There is such a great deal of choice when it comes to choosing a supplier that you can afford to have high standards. Take your time, go for the best, and you are less likely to have problems later.

Owen Jones, the writer of this article, writes on several subjects, but is now involved with the SEO Content. If you would like to know more, please visit our website at PLR Articles

January 24, 2011

The Reasons Why Is Viral Advertising So Powerful

Viral advertising is the art of encouraging other Internet users to pass your adverts around the Net free of charge. This is a very efficient, very cheap and yet very fast way of advertising. For example, you could compose an advertisement, send it to 100 surfers who each send it to 100 (10,000 people in a few hours), who send it to 10 friends, who send it to 10 friends. That means 1,000,000 people can have read your advertisement in a day.

And it is free and takes minutes to do, although it will indubitably take longer to plan. So, how can you start viral advertising techniques into your marketing? The most common ways of attaining this are by promoting a web site using email and instant messaging.

Viral advertising is virtually free, not completely free because you require an Internet connection and a computer, although you can do it from an Internet cafe anywhere in the world. Viral messages can be quite narrowly focused. How can you accomplish this targeting?

Well, it is quite easy really because ‘birds of a feather flock together’. If you send your message about one of the latest games to 100 pensioners, it probably will not reach 1,000 people, but if you sent the same message to 100 teenagers, you probably will reach 1,000,000 fairly quickly.

This targeting combined with the ease of the click means that the response rate is fairly instant – so fast that the ad-message goes out in the morning and people are clicking an hour later, virtually as soon as they receive it. This is instant profits for hardly any expenditure.

However, because viral advertising is so swift, your marketing material also has to be up to the minute as well. For example, if a game manufacturer is offering a 20% discount voucher off a game starting from the 15th, you require to be ready to send out your emails or instant messages as soon as the 15th breaks. You could try the 14th, but you run the danger of your message being deleted or forgotten about and by the 16th someone else will already have sent it out.

So, what form do these viral marketing messages take? I can tell you some of the most common types, but really, the best ones are imaginative, unusual, quirky and unique. You could pass around a good joke or collection of jokes on a theme that matches the topic of your advert. Let’s say gamers or computers, to stick with our example.

Years ago, there were some great examples taken from computer support centres doing the rounds. I wager someone earned thousands out of them. You could pass around photos of birds, if you are selling bird seed; racing cars if you are selling tyres.

You could send out a personal recommendation, if enough people think that you know what you are talking about and at the bottom of every email that you send out is a link back to your sales page. These messages are usually forwarded en masse without editing, so your link goes around the world on a tidal wave of viral advertising.

Owen Jones, the writer of this piece, writes on a number of topics, but is now concerned with whether sitemaps give websites a boost. If you would like to know more, please visit our web site at PLR Articles

November 13, 2010

How To Do Affiliate Marketing Business

Thousands of people are working successfully in Affiliate Marketing Business. This business is easy and you can earn couple of dollars in a short time. To start this business you have to join an affiliate program. Create an account to get a link and ID. Unique ID is assigned to each affiliate and link is used to redirect the customers to the main web site. Affiliate marketing is fruitful business for affiliates. Your revenue depends upon the number of redirects that you make. As number of customers will increase your revenue will also increase in the same ratio.

You are promoting a product means your main source of revenue is the product. That product should be in demand and it should be a high quality product. People should trust its durability and performance. If the product matches all the standards according to the latest demand only then you can get the profit.

So always make a wise selection for the product. This is the basic step that can be the reason of your success or your failure. It would be better to collect the information about the product online. You can also read the reviews about the product. Reviews will greatly help you in deciding whether you are going for a right deal or not.

You also need a cheap web hosting to build a website. You can also purchase free web hosting online. Add the relevant information regarding the product on your website. You can also design a blog where you can post articles or reviews about the product. If you cannot afford a blog then simply design a landing page for you. At the landing page add information about product and affiliate link that will redirect the customer to main web site. This is the website where you can purchase that product.

Now most important question is how to get traffic on your site. You can do it in a number of ways. Write informative or promotional article and submit them to the article directories. Don’t forget to add the name of your website in the article. Try to publish a number of articles every week.

Write informative and meaningful article and submit them in the article directory with a link of your website at the end. It is important to include the link in the article. Don’t include the direct affiliate link, redirect the customer through your domain.

You can also post messages to the forums. Don’t forget to include your website URL at the end. This is also an effective way to improve the traffic rate on your domain. Last method you can use is bulk mailing. Design a webpage and get the e-mail id of targeted audience where this product is very popular.

Facebook is highly used by professionals and affiliate marketer to promote their products. So you can see a number of ways of improving traffic rate. You can select the best way or all to start a successful business.

There are many successful options to earn money with affiliate marketing. To learn which one is right for you and make extra money at home visit BusinessTM.

November 11, 2010

Caricatures

A caricature is a portrait, painting or cartoon that exaggerates or distorts a number of features of a person or item to create an easily identifiable visual likeness.

Caricatures can be discourteous or flattering and can serve a political point or be drawn simply for entertainment. Caricatures of politicians are frequently used in editorial cartoons, whilst caricatures of movie stars are often found in entertainment magazines.

The word is derived from the Italian caricare- to charge or load. Thus, the word “caricature” essentially means a “loaded portrait”. Strictly speaking , the term refers only to depictions of real-life people, and not to cartoon fabrications of fictional characters.

However the world-renowned animator Walt Disney claimed that his animation work could be compared with caricature, saying the hardest thing to do was find the caricature of an animal that worked best as a human-like character.

One of the earliest instances of a caricature has been discovered in the ruins of Pompeii where a graffiti caricature of a politician had been carved on a wall.

Moving forward nearly 1500 years but staying in Italy, Leonardo da Vinci was an active exponent of the art. He actually sought out people with some form of deformity to use as models.

The purpose of a caricature was to offer an impression of the original which was more striking than a portrait. Diodemmar Casem, one of the great early exponents, claimed to be able to sum up a person in ? three or four strokes of the pen?.

Caricature underwent its first successes in the closed aristocratic circles of France and Italy, where such portraits would be passed about for mutual enjoyment.

Mary Darley was one of the first professional caricaturists in England and about 1762 published the first book of caricature drawing in England – A Book of Caricaturas

However, the two greatest exponents of the art of the caricature in the 18th century were Thomas Rowlandson and James Gillray. Their styles of output were in great contrast. Rowlandson was the more artistic of the two and took his inspiration from the public at large.

Gillray, on the other hand, was more interested in the political arena and used his art to satirize political life. Being contemporaries they became big friends and used to spend a lot of time getting drunk in the pubs of London.

In drawing a caricature the caricaturist can select to either gently mock or cruelly wound his subject. Drawing caricatures can merely be a variety of entertainment and amusement – in which case gentle mockery is in order – or the art can be employed to make a significant social or political point.

A caricaturist draws on (1) the natural characteristics of the topic (the big ears, long nose, etc.); (2) the acquired individuality (stoop, scars, facial lines etc.); and (3) the vanities (choice of hair style, glasses, garments, expressions and mannerisms).

Although caricaturists like Gillray raised a lot of debate in the 18th century by their portrayal of the Royal family and particularly George III, it was nothing compared to the present day uproar in the Muslim world brought about by cartoons caricaturing the prophet Mohammed. So the contemporary day caricaturist continues in the satirical mode of his illustrious antecedents.

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Punch Magazine

In all probability the first name that springs to mind when thinking of the history of cartoons is that of Punch.

It was a British weekly magazine of humour and satire published between 1841 and 1992. It was started in July 1841 by Henry Mayhew who, with Mark Lemon, was responsible for the editing, and engraver Ebenezer Landells who took care of the illustrations.

Its initial sub-title was The London Charivari, after a French satirical humour publication known as Le Charivari. Revealing their satiric and humorous intent, the two editors took the name of the anarchic glove puppet, Mr. Punch, of Punch and Judy fame as the title of the new publication.

On the other hand the name is also a play on words regarding the name of the co-editor Mark Lemon, in that “punch is nothing without lemon”. Mayhew did not stick with the publication for long. He ceased being joint editor in 1842 and became “suggestor in chief” until he departed in 1845.

Punch was responsible for the word “cartoon” in the sense of a comic drawing. In fact one of its most famous cartoons, drawn by George Du Maurier, the grandfather of the novelist Dame Daphne Du Maurier , gave birth to the expression ?it is good in parts, like the curate?s egg?. The phrase derives from a cartoon entitled “True Humility”.

It pictured a nervous-looking curate taking breakfast in his bishop’s house.The bishop says, “I’m afraid you’ve got a bad egg, Mr Jones.” The curate replies, “Oh, no, my Lord, I assure you that parts of it are excellent!”

Yet probably its most well-known cartoon is entitled ? Dropping the Pilot? . This was a political cartoon by Sir John Tenniel, first published in March 1890. It depicts the German Chancellor Otto von Bismarck, as a shipping pilot, stepping off a ship watched by the German Emperor Wilhelm II. Bismarck had recently resigned as Chancellor at Wilhelm’s insistence.

After a very problematic start with much financial trouble and lack of market success, Punch became a necessity for British middle class drawing rooms because it not just displayed a sophisticated sense of humour and but lacked the rude material so prevalent in much of the alternative satirical press of the time.

The Times used small parts from Punch as column fillers, giving the publication free publicity and indirectly conferring a degree of respectability, However respectability was truly achieved when it was learned that Queen Victoria and Prince Albert were to be discovered amongst it readership.

The circulation of Punch peaked during the 1940s at 175,000 but thereafter fell into deterioration, until in 1992 ,after 150 years the magazine was forced to close.

In 1996, the Egyptian businessman Mohamed Al-Fayed became tired of the numerous criticisms he had to endure from the publication Private Eye and bought the rights to the Punch name with a view to using it to combat his antagonist. He relaunched it later that year, but it never achieved any degree of circulation or profitability and in May 2002 it was declared that Punch would at long last close for good

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November 7, 2010

Animated Cartoons

An animated cartoon is a short, hand-drawn (or created with computers to look similar to something hand-drawn) film for the cinema, television or computer screen, featuring some kind of story or plot (even if it is a very short one).

Animation itself can be described as the rapid display of a sequence of images of 2-D or 3-D artwork or model positions in order to create the illusion of movement. The effect is an optical illusion of motion due to the phenomenon of persistence of vision, and can be created and demonstrated in a number of ways.

It is difficult to believe but the very earliest instances of attempts to capture the impression of motion by drawing can be found in Paleolithic cave paintings. Here animals are shown with multiple legs in superimposed positions, clearly trying to convey the perception of motion.

Further instances can be seen on an earthenware bowl more than 5,000 years old from Iran and an Egyptian mural of wrestlers in action, which is approximately 4,000 years old.

However these examples cannot really be described as animation as there was no means of making the characters actually move.

The first mechanical devices designed to supply the illusion of movement were developed for children?s amusement or as entertainment at private parties. These included the zoetrope, magic lantern, praxinoscope, thaumatrope, phenakistoscope, and flip book.

Charles-Emile Reynaud created the first animated film in 1892 while he exhibited an animated film consisting of loops of around 500 frames. This film is also outstanding as the first known instance of film perforations being used. His films were not recorded, but drawn directly onto the transparent strip.

But the first film which can truly be designated as an animated cartoon was ‘Humorous Phases of Funny Faces’ created by J. Stuart Blackton in 1906. It features a cartoonist drawing faces on a chalkboard, and the faces apparently coming to life.

One of the very first successful animated cartoons was “Gertie the Dinosaur” (1914) by Winsor McCay. It is considered the first example of true character animation.

All the main movie studios used animated cartoons of 5 to 10 minute lengths as ?fillers? before the main movie was shown during the time of the 1930s to the 1960s.Theatrical cartoons were made in colossal numbers and MGM, Disney, Paramount and Warner Brothers were the greatest studios producing these 5 to 10-minute “shorts”.

However the ever blossomingh popularity of TV and the subsequent decline in cinema going has meant that today most animated cartoons are produced for EV.

The most well-known animated cartoon character of all is no doubt Mickey Mouse who was introduced to the world by Walt Disney in May 1928 in Plane Crazy but also starred some six months later in the first animated cartoon with sound – ‘Steamboat Willie’.

By the way, Mickey was originally christened Mortimer Mouse until Walt Disney?s wife persuaded him to make the change.

Mickey Mouse, predated by another cartoon animal called Felix The Cat, made his debut in 1919. However another all time favourite cartoon series Tom and Jerry had to wait until 1931 to put in an appearance.

All these characters and numerous more have long since made the transition from movies to television where, no doubt, they will be seen for many years to come.

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November 4, 2010

Giles The Cartoonist And The Giles Family

Ronald ‘Carl’ Giles was one of the most well-known British post war cartoonists whose output appeared in the British newspapers The Daily Express and its sister paper The Sunday Convey between the dates of 1943 and 1991.

He was born Ronald Giles in Islington, London in 1916. His school-friends dubbed him ?Karlo? after the actor Boris Karloff to whom they thought he bore a resemblance. This was later shortened to Carl and it stayed with him for the remainder of his life.

He left school when he was 14 years old and started working as an office boy for a Wardour Street film company where he was later promoted to an animator for cartoon . This led in 1935 to his working for the famous producer and director Alexander Korda on the first full-length British sound-tracked colour cartoon film, The Fox Hunt.

After a spell working in Ipswich, he joined Fleet Street in 1937. He worked as a cartoonist on the weekly newspaper Reynolds News where his work came to the attention of the editor of the Sunday Express and he was offered a job working for both the Daily Express and Sunday Express at the not petty salary of 20 guineas a week. His first cartoon for his new employers appeared in the Sunday Express in October 1943.

The 20 guineas a week proved a portent of greater fortunes to come as by 1955 he was being paid no less than 8,060 GBP a week for an output of three cartoons. He was now a wealthy man.

In 1959 he was awarded the OBE and among his greatest admirers and fans were members of the Royal family who often received originals of his wit.

His most famous character creations were The Giles Family who first appeared in August 1945. They were a family from the more well off side of the British working class living in a suburban semi-detached house. The head of the family was Grandma a real battle axe of a person whom anyone crossed at their peril. She is now immortalised as a bronze statue standing in Queen St Ipswich gazing up at the office where Giles used to do his work.

They were utilized by Giles to comment on a topical event in the news of the day and proved to be highly patriotic although wary of authority. One remarkable attribute of the family was that although their homes, pastimes and clothes reflected the changing standards of the day, their ages remained unchanged although the cartoons ran for 46 years.

Today any middle-aged, middle class Englishman ( or woman) will have happy memories of the Giles Annual. This was a very welcome addition to the Christmas stocking and contained a assortment of Gile’s output for the previous year. For many years this compilation was selected by Giles himself.

Carl Giles died in 1995 and in 2000 he was voted ‘Britain’s Favourite Cartoonist of the 20th Century’.

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August 16, 2010

How To Make Money Free With Internet Article Marketing The Simple Route!

When looking for ways to make money we often turn to the internet for help. There are many excellent ways to make money and people are scooping them up! Article marketing is a method that some people have found great success with and some people have had a rocky start. Learn how to get money free with internet article marketing without dealing with too much hassle!

This is the type of project that takes a lot of time as well as determination. You will need to make sure that you have the right amount of time as well as skills to get these articles completed. Once the articles have been done, they are ready for posting. Of course you are not going to make money right away. You will need to sit back and test articles, keywords and submission sites so that you can get this down properly!

When writing your articles you will always need to stay consistent. You will need tow rite a certain amount each day and ensure that you are posting that amount. If your posting times vary, you are not going to keep up with the same crowd. You need to write constantly so that you can continue getting traffic to your articles.

In order to get a head start you will need to write hundreds of articles. Write at least 500 or more before you begin posting them onto article directories. If you do not write the hundreds that are needed up front, it will be very hard to gain the right amount of momentum. You can hire someone to work alongside you in order to get the work done faster, or you can do it on your own and save money!

Article submission directories needed to be chosen wisely when you are about to post and publish your articles. Use the free directories as much as you can. These directories receive a lot of traffic and will surely enable you to reach out to the right market you are trying to sell to. Again, you cannot post these until you have written at least 500, more if you can wait it out a little longer!

After a few weeks, double check in order to see how well you are doing. Testing all of your submissions and the sites that you are using is a must. Once you begin doing well, it will reflect within the paychecks that you are receiving each month. Automatic paychecks will soon flow in once people are buying product from your affiliate website!

To find out how to make free money with internet article marketing you simply need to start writing! Sign up with an affiliate site and you will be able to get started! Ensure that you hire professionals if you need a helping hand and you will give yourself a huge boost!

Get the information you need to find out how to get money free fast and easy! There are many advantages and benefits to building a thriving business through Internet article marketing that is directed toward your target audience!

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