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September 27, 2010

How To SEO Wordpress – Set Up SEO Friendly Blogs

Filed under: Uncategorized — Tags: , , , , , , , , , , , , , — Tom Kramer @ 4:34 pm

This report describes how to SEO Wordpress in a way that You get a SEO optimized that will rank high for Your keywords. Find out how to improve a standard Wordpress blog to increase the on page SEO value of your blog or website build with Wordpress. Read on to find out how to SEO Wordpress.

Wordpress SEO Guide -How To SEO Wordpress

Here’s an overview over the on page SEO factors that need to be improved when You are using Wordpress for running a blog or website. Afterwards I teach You how to optimize Wordpress for SEO performance and how to use Wordpress SEO plug-ins to optimize your blog.

    Powerful on page SEO factors to optimize in Wordpress
  • Wordpress won’t be using SEO friendly web addresses for for single pages.
  • Wordpress is not using SEO friendly page titles.
  • Default Wordpress blog settings can lead to duplicate content problems in Google

Make sure that You start building upon a SEO friendly theme for Wordpress. A good theme should not use H1 headings in the header and should reserve H4 for the sidebar headings. This way the search engines will only find H1 and H2 and H3 headings inside the content Area of Your site and therefor boost its relevance. On weak optimized themes You will even find H1 or H2 headings all across the pages, resulting in the search engines considering that Your site is about “Subscribe to this blog” or “MY BLOGROLL” or whatever You find in the headlines of sidebar items. But You don’t have to learn building Wordpress themes. You can download free SEO optimized themes on a lot of sites. Here’s a good one. Or browse themes that are tagged SEO friendly directly at Wordpress here.

How To SEO Wordpress Permalinks and Titles

You can optimize all your blogs pages on page SEO by opening the settings menu in the Wordpress admin and then clicking on permalink in the settings drop-down menu. Then choose to use a custom structure and write /%post_title%/ in the input box. Your blog will now use Your post title as the URL of that post. standard installations use the post-count for the URL. keyword optimized post titles will now lead to keyword optimized URLs automatically.

The above issue is also true for the page titles that Wordpress is using by default. Standard setting is to use the blogs’ name and then append the post or page title. This is not SEO friendly because your blogs’ name is in the most prominent place in every page title. I recommend to only use the post title. You also get rid of an element that is the same on every page by removing the blog name. Changing the titles is best done with a SEO plug-in for Wordpress. I use All In One SEO Pack. Once installed You find All In One SEO Pack under settings. All In One SEO can control titles, descriptions and keywords for all pages. The plug-in also holds the variables for page titles. Remove the %blog_title% tag from the title fields and Your done optimizing the titles.

How To SEO Wordpress With Wordpress SEO Plugins

The All In One SEO Pack also gives You full control over another aspect of your blog that can lead to poor rankings. Wordpress will organize Your content in several different archives for Tags, Categories etc…. The result is a lot of different sites with duplicate content, especially on smaller blogs where many post share the same tags or categories. Google don’t like it when a website has many pages with duplicate content though. The plug-in allows us to force the engines to not index these problem areas. This way the spiders will still crawl these sites and discover Your content. But You keep them from indexing the areas on which problematic duplicate pages can appear often in Wordpress.

Lately I have come across an on page SEO plug-in for Wordpress that is going to analyze every single post or page on your blog, automatically add text-decoration to your main keywords and optimize the image alt attributes. Once You are finished posting it will recommend tweaks to make Your content more SEO friendly. SEO tips will appear right next to the post Editor as You post to Your blog. Take a trial of the most professional Wordpress SEO plug-in available right now.

This article only presents the Basics of How To SEO Wordpress. The authors’ Guide To Wordpress SEO will Teach You more advanced techniques to build SEO friendly Wordpress Blogs and some Video How Tos on How To SEO Wordpress.

September 9, 2010

Optimized Affiliate Niche Marketing Strategy For Google’s New Algorithm

Filed under: Uncategorized — Tags: , , , , , , , , , , , , , , — Tom Kramer @ 3:36 pm

The focus on Social Marketing in Affiliate Niche Marketing Strategies has increased since Google started it’s new search. Although Social Marketing will not replace <a target='_blank' href="http://affiliatenichemarketing.co.uk/on-page-seo-search-engine-optimization-tips/"On Page SEO, the weight of On-page SEO Factors and Backlink Building has decreased significantly. Google Caffeine will still rely on the ranking factors You already optimize for, but will also take new aspects into account that haven’t been used till now. This report will show You affiliate niche marketing strategies for Google Caffeine.

Change Your Affiliate Niche Marketing Strategy to Fit Caffeine

Until Caffeine was launched the most important ranking factors on Google were On-Page SEO and In-Bound Links. Google uses a lot of factors but these 2 had the most weight in considering a site’s relevance. This is why a niche marketing strategy focused on building high quality links to a SEO optimized website. As an Affiliate Niche Marketer then You are familiar with exploiting the backlink value for rankings.

What really is new about Caffeine is that google now tries to find out if Your site is actually used by people. WebPages having consistent comments or Replies to their content, are getting a lot of people subscribing by RSS or have community features that are getting used will rank better now in Caffeine.

The first thing to do that I recommend is to place subscription buttons for Your Feed and Social Network Accounts near the top of all your pages.This will increase the number of RSS Subscriptions and Facebook Fans by not relying on the small little symbol in the address bar or a mini like button. Have a subscription area in your sidebar on every page to increase the chance of getting subscriptions. Google will consider sites with growing audiences more relevant.

Affiliate Niche Marketing Strategies for the New Google

Find out how to help Google track social activity on your website. RSS Marketing is becoming more valuable because Google can track the numbers of subscribers and its growth. Try to do all You can to encourage a visitor to subscribe to Your Feed. Show Your Feed in a visible area of your site on all pages. Submit Your Feed to Directories and Aggregators. Most feed Aggregators keep track of the subscriptions and display this data for every feed, thus enabling google to keep track of Your Feeds Popularity.

Allow your visitors to go social right on your site. You can start some community features with Google FriendConnect. Your Users can then comment on Your site, find other users of Your site and contact them. Community Features allow the search engines to discover that a growing number of people is joining your site. It’s also a great way to build returning traffic by the way…

Add Social Marketing to Your Affiliate Niche Marketing Strategy

A not so important new thing about Caffeine is that it is giving more weight to page load time and broken links, as well as the quality of outbound links. Make sure Your site doesn’t waste bandwidth. Optimize Your Images accordingly and try to keep Your single pages smaller than 100kB. Google doesn’t like sites that link to 404 pages a lot.

It’s a Fact that social marketing is getting more and more powerful. You can reap great benefits from building a community around Your niche and give visitors a chance to interact with Your site. Get the user to bookmark your site and share your videos. Every Site can go Social with free community widgets. Tweak Your Affiliate Niche Marketing Strategy by adding Social Marketing Techniques and Dominate Your Niche in Google Caffeine.

Visit the author’s Affiliate Niche Marketing Strategy Blog for an in depth discussion of niche marketing strategies and resources. You will find a lot of useful tips for dominating a niche in Google and updates for successful affiliate niche marketing.

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